Integrating your ESG strategy into your marketing
Seventy-four percent of consumers are more likely to trust companies that align with their social and environmental values.
Find out how to enhance brand value and customer engagement while furthering your social purpose. You want to effectively communicate the good you already do, so people know about it. As a business, don't be afraid to #humblebrag.
In this webinar, hosted by Senior Marketing Copywriter Sam Beddall, get step-by-step advice on how to effectively share your Environmental, Social and Governance (ESG) strategy with your audience.
This webinar has already taken place. Thankfully, we’ve recorded it. Fill in the form to access the video and slides.
About the webinar
Four-step framework for ESG marketing
Follow our steps for marketing your ESG strategy, such as how to get engagement and feedback on your initiatives from your audience.
Use storytelling to communicate your ESG goals
The best marketers are storytellers. This webinar advises on ways to craft your story and gain a loyal audience who are eager to follow your journey.
Multi-channel marketing and reporting
We discuss how to maintain a consistent, transparent messaging strategy on multiple marketing channels and how to use data to report on your ESG marketing strategy campaign.