Content marketing guides and other resources
Featured resource
The Difference Engine: An Articulate Marketing Guide
Differentiate your business and accelerate your marketing machine with this strategic step-by-step guide, written by team Articulate.
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Interactive content
Use these templates, tools and clickable checklists
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The High-performance Marketing Scorecard
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Digital Customer Journey map [template]
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The B2B Brand Differentiator
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Marketing strategy foundations lessons
Digital marketing lessons
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Content campaign template
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The inbound sales playbook
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Get your Marketing Maturity score
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SEO checklist: your guide to perfect on-page SEO
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Your ultimate briefing checklist
Other tools and apps
White papers
Download thought leadership white papers and ebooks
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Sales software buyer's guide: HubSpot Sales Hub
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Marketing software buyer's guide: HubSpot Marketing Hub
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5 of the best B2B FinTech websites + FREE interactive checklist
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How to choose a HubSpot agency for your new website
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Every step it takes to build awesome B2B landing pages
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10-minute guide to inbound content marketing for tech
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The complete guide to website marketing
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Essential business grammar guide
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Beginner's guide to Growth-driven design
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The ultimate guide to persuasive writing
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The beginner's guide to social media marketing
Blog guides
Discover the ultimate guide to ultimate guides
What is a Difference Engine? The power of brand differentiation
What does a copywriter do? Your content marketing guide
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How to use website optimisation to make the best first impression
101 B2B Lead Generation tips for inbound marketing
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Lean marketing: Good marketing in bad times
300+ best tools and resources for working from home
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93 Homeworking business statistics (from credible sources)
The ultimate SEO guide for B2B technology companies
How to use Pay-Per-Click Advertising to get more B2B customers
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How we work: brand strategy projects to drive client differentiation
How do you create a brand strategy? We break down the process we use at Articulate Marketing, from...
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5 essential marketing metrics you should be measuring
Don't waste your time with vanity metrics. Track these 5 essential marketing metrics to measure the...
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How we work: setting up and running a B2B podcast
Wondering whether to start your B2B podcast? Learn how we set up and run podcasts at Articulate...